India’s love for ethnic fashion was also displayed during the year with fabrics like Sarees, Kurtis ,Kurtas, and printed bedsheets featuring amongst the top 5 products sold on the marketplace.
Social commerce unicorn Meesho said the platform sold more than 45 lakh of headphones, 17 lakh of choppers, potato peelers in 2021. India’s love of ethnic fashion Also manifested throughout the year with textiles such as Sarees, Kurtis, Kurtas and printed sheets among the Top 5 products sold in the market.
Contrary to the idea that shopping was limited to weekends, Indians indulged in midweek online shopping with women leading the trend. shopping on Meesho on weekdays. While Port Blair stocked kitchen linens and linens were the most ordered product in Goa, Srinagar loved their onion hair oil and mangalsutra was a favorite in Hyderabad,
According to the company statement. Meesho said he has seen growth. to the previous year. In 2021, 71% of all new users were from level 3+ regions such as Malkangiri Orissa, Baikunthpur Chhattisgarh, Munnar Kerala, Mankachar Assam, Khalari Jharkhand, Lalganj Uttar Pradesh and Mahua Bihar. The platform claims that the sellers saved nearly Rs 200 crore over the five month period. Meesho saw its seller base reach 4 lakh in 2021, with the highest participation coming from Gujarat, Delhi, Rajasthan, Uttar, Pradesh and Maharashtra, according to the official document. The online market has hosted more than 17 million entrepreneurs, 70% of whom come from local markets. polar 2 and beyond.
The company said it was the world’s most downloaded non-gaming app in 2021, citing a report from Sensor Tower. This year, Meesho has recorded more than 88.5 million downloads since August December 2021, surpassing all other e-commerce operators in the country.